Goal Setting - Why It Is Important

Goal Setting - Why It Is Important

“Knowing is not enough; we must apply.

Willing is not enough; we must do”

- Johann Goethe (1749 – 1832)

Experts who study the science of success know that the brain is a goal-seeking organism. Whatever you give to your subconscious mind, it will work day and night to achieve.

Therefore, goal setting should be challenging and exciting. You can achieve almost anything provided you believe you can, and you are prepared to pay the necessary price in advance.


You have to make the necessary efforts to learn the skills, be positive and take the required action.

Collecting information is essential; making decisions is necessary, but the only action will gain the desired goal.

You are responsible for setting your own goals and believe me, when you start, I can’t explain how much your life will change for the better. I started setting goals around 15 years ago and looking back, I am so happy I did.

Here is how I set my goals.

The acronym SMART can be used to provide a quick hook for remembering the essentials of goal setting:

S – specific, significant, stretching

M – measurable, meaningful, motivational

A – agreed upon, attainable, achievable, acceptable, action-oriented

R – realistic, relevant, reasonable, rewarding, results-oriented

T – time-based, timely, tangible, trackable

Set goals that will push beyond what you usually think and you can accomplish and remember to set a deadline. A goal without a deadline is simply a dream.

Know what your goal will look and feel like when you reach it and what differences it will make to your life and those around you.

Understand that nothing great comes without great effort. Determine what you will have to pay in terms of time, money and emotional energy to reach your goal and ask yourself honestly if the benefits outweigh the costs.

It doesn't have to be New Year's Eve to set goals, you can do this anytime. Why not start to take action today?

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